MEDHURST has become the latest long-standing partner to pledge its support to AFC Bournemouth after it was unveiled as the club’s 2014-15 official IT partner.

The technology support service specialist has been working with the club for several years, supplying equipment to staff behind the scenes, before extending the relationship last year by becoming an official partner.

AFC Bournemouth is one of more than 400 corporate clients for the company in the south.

Medhurst’s logo will continue to be listed in match programmes and the company will attend regular AFC Business events to advise local organisations on how to get the most out of their IT systems.

Cherries commercial director Rob Mitchell said: “Whilst we have made huge strides on the pitch, off the pitch there have been a number of parties who have been integral to our success and Medhurst is one of these.”

Charlie Baynes, managing director of Medhurst Communications, said: “We’re delighted to be supporting AFC Bournemouth again for this season.”